Why is it so difficult to make a buggy go around corners? Well, let’s make a buggy that does go around corners. If they’re light, why do they have to be insubstantial? And aren’t there colours other than drab or plaid? We’ve asked the silly questions & tried things out. By trial & error we’ve created design firsts.

Occasionally we’ve had to throw the bath water out but we’ve always hung on to the baby. Look at the world through the eyes of a child & then through the eyes of the parents. At phil & teds, that’s our philosophy which has led us to design & make products that adapt to your life as well as your child’s; products that help you survive in the world of early parenthood.