FOLIO WEEKLY - a better way to reach better readers...
Every Tuesday, more than 162,000 readers look to Folio Weekly for news, commentary and information. Other publications attempt to tell what has happened; Folio Weekly tells Northeast Florida what's happening now and in the week ahead.
Advertisers find Folio Weekly offers an efficient, cost-effective way to reach active and affluent consumers in the local market. Our sales representatives understand that audience better than anyone else and will help design effective advertising campaigns that tell your story and get results!
Demographic Profile
FOLIO WEEKLY's readers are educated, affluent consumers.
They are concentrated in professional/managerial occupations and can afford the things they want.
As the demographics illustrate, FOLIO WEEKLY has an audience worth reaching.
- Average age: 43
- Average Household Income: $74,400
- Attended college/graduate/post graduate degree: 60.9%
- Occupation of readers working: 64% white collar
- Distribution: 50,000
- Readership: 162,500
- Four-week Readership: 264,700
- Source: Media Audit '05
Single Issue Reader Profile
- 176,382 readers OWN THEIR HOME
- 41,347 readers plan to BUY A HOME
- 64,530 readers plan to BUY NEW FURNITURE
- 57,360 readers dined at a full service RESTAURANT 4+ TIMES in the past 2 weeks
- 43,737 readers plan to BUY AUTOMOBILES
- 18,164 readers are BUSINESS OWNERS AND CORPORATE OFFICERS
- 9,799 readers have lived in the area LESS THAN ONE YEAR
- Source: Media Audit '06
Age of Folio Weekly Readers
Income of Folio Weekly Readers
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